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Top 10 Free Alternatives to HubSpot (2026)

By Romain CochardUpdated 10 free tools compared · 12 candidates scored · limits read on vendor pages

The free plan closest to HubSpot's free CRM is Brevo's. It covers 86% of what HubSpot's free CRM does, with the most used functions counting more, but it is for one user. Agile CRM reaches the same 86% and takes 10 users. This page ranks ten options that cost nothing: seven free cloud plans and three programs a team installs on its own server (self-hosted). Every limit was read on the vendor's pages on 12 November 2026.

Short answer · top 3 of 10

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  1. BrevoClosest match
    86%Users: Single userContacts: Up to 100K
    Visit
  2. Agile CRM
    86%Users: 10Contacts and companies: 1,000
    Visit
  3. Vtiger
    81%Users: 10Records: 3,000
    Visit

Ranked by similarity to HubSpot's free CRM, measured on each free plan or free edition. Paid tiers are quoted in the vendor's currency, with the billing term each vendor states.

What HubSpot Free gives you, and where it stops

HubSpot's free CRM is not a trial: the vendor describes it as free with no expiration date. It has two hard ceilings, 2 users and 1,000 contact and company records. Inside them, none of the ten alternatives below includes everything it does.

What is included

  • Contact, company and deal records, with tasks and custom properties (fields a team adds itself, such as a customer number).
  • A connected Gmail or Outlook inbox, on all products and plans.
  • Email tracking: a notice when a contact opens an email or clicks a link in it.
  • Marketing email: 2,000 sends per calendar month, each carrying HubSpot branding (a visible HubSpot mention).
  • Meeting scheduling: 1 personal meetings link, a page where a contact picks a time slot.
  • Sales email templates: up to 3 per account.
  • Landing pages (standalone web pages built for one campaign): up to 30, with HubSpot branding.
  • Live chat on the website, with HubSpot branding, and a chatbot builder for automatic replies.
  • Support tickets, which keep each customer request in one shared inbox.
  • Reporting: 10 dashboards, with 50 reports per dashboard.

Where it stops

Going past 1,000 records requires a paid subscription. The first paid plan, Starter, has a list price (the standard price, before any offer) of $20 per seat per month; a seat is one paid user. The limited-time Starter offers shown on 12 November 2026 are reserved for new customers, so a budget is safer built on that $20. On the free tools the data region cannot be changed without upgrading.

How to choose a free HubSpot alternative

A free plan is defined by what it caps, more than by its list of features. Five checks follow, in the order that removes the most candidates first.

1. Count your users first

Start with how many people need a login. HubSpot's free tools allow 2. Capsule allows 2 as well and Brevo only 1, so neither helps if a third colleague is your problem. Zoho CRM allows 3. Agile CRM and Vtiger allow 10 each. Odoo CRM states unlimited users, on one app. Bitrix24 contradicts itself: its FAQ says unlimited users, its plan card says "1–2 users". The three self-hosted tools, which you install on your own server, charge nothing per user.

2. Then count your contacts

A list that is over the ceiling cannot be imported in full, so count your contacts before you compare features. HubSpot stops at 1,000 contact and company records. Capsule stops lower, at 250 contacts. Agile CRM and Bitrix24 stop at the same 1,000. Brevo goes far higher, up to 100K contacts. Vtiger and Zoho CRM count records, not contacts: 3,000 on Vtiger, 5,000 on Zoho CRM.

With 2,400 contacts, for example, three free cloud plans state a ceiling high enough: Vtiger, Zoho CRM and Brevo. Odoo's pricing page gives no record limit.

3. Check whether your mailbox still connects

Free plans often keep this function for a paid tier. An inbox connection means the CRM reads your Gmail or Outlook mailbox, so each message is filed under the right contact without copy and paste. HubSpot includes it on all products and plans. Five free plans keep it for a paid tier: Agile CRM (from Starter), Zoho CRM (Standard), Bitrix24 (Basic), Vtiger (One Growth) and Capsule (Growth, for automatic sync). Odoo's CRM page does not document a Gmail or Outlook connection.

It is free on Brevo, limited to 1 mailbox, and in EspoCRM, SuiteCRM and Twenty. If you work from your inbox all day, your list is down to those four.

4. Decide whether you can run a server

Rule out three entries unless someone on your team can look after a server. EspoCRM, SuiteCRM and Twenty are open source: their code is public and the licence costs nothing. The server, the updates and the backups become your job and your bill. Without that person, choose among the seven cloud plans, where the vendor hosts the software for you.

5. Check the way out before you go in

Look at how you get your data back before you load it. On HubSpot you can export records on all products and plans. Bitrix24 does not allow it on its Free plan: exporting contacts to CSV (a plain spreadsheet file that most tools can read) starts on Basic, at US$69 a month. EspoCRM documents export to CSV or Excel, and Twenty states that data can be exported at any time. A free plan with a paid exit is free only for as long as you stay.

The 10 free alternatives

by similarity to HubSpot

  1. 1. Brevo

    Closest match

    Free plan, exact limits

    Users
    Single user
    Contacts
    Up to 100K
    Emails
    300/day
    Open deals
    50, in 1 pipeline

    The catch: The Free plan is for a single user; landing pages, chatbot scenarios and ticketing are not included.

    Similarity to HubSpot
    86%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    MediumMedium, because no import procedure could be read on brevo.com on 12 November 2026. Test the import with a small file before you commit.

    Same as HubSpot

    • Contacts, companies and deals, with tasks, notes and unlimited custom fields (fields a team adds itself)
    • A deal pipeline (the board where each sale moves from stage to stage), limited to 1
    • Mailbox synchronization for 1 mailbox, and booking pages for meetings
    • Marketing email, signup forms and website live chat

    What you lose

    • The second user: Brevo's Free plan is for a single user, HubSpot's free tools take 2
    • Landing pages: not included on Free or Starter, where HubSpot's free tools give up to 30
    • Chatbot scenarios start on Sales Essentials and ticketing on Sales Advanced, both paid

    Switching from HubSpot to Brevo

    Brevo's Free plan joins email marketing to a free sales package, called Sales Free. Its strong point is volume. The Free plan holds up to 100K contacts, where HubSpot's free tools stop at 1,000. It sends 300 emails a day. Over a 30-day month that makes up to 9,000, against HubSpot's 2,000.

    The sales side is sized for one person, and two limits decide whether it fits. The plan is for a single user, so it replaces HubSpot's free tools only for a one-person business. The pipeline holds 50 open deals, so a seller who runs more than 50 sales at once does not fit.

    The first paid sales package, Sales Essentials, is listed at $27.92 a month with 1 seat, on yearly billing. That is $7.92 more than one HubSpot Starter seat at its $20 list price. Brevo states that its servers are located in the EU, a point for a team that must keep customer data in Europe.

    Choose it if
    You work alone, you send email campaigns as much as you sell, and your list is past HubSpot's 1,000 contacts.
    Skip it if
    You need a second login. The Free plan is for one user. Extra sales users are an add-on (an option added to a plan) that starts on Sales Essentials, and Brevo's pricing page does not give its price.

    Verdict: The closest free plan to HubSpot's, with 100 times its contact ceiling, for one user only.

    Visit brevo.com

  2. 2. Agile CRM

    Free plan, exact limits

    Users
    10
    Contacts and companies
    1,000
    Branded emails
    5,000
    Support
    Email

    The catch: Two-way email integration and marketing automation start on the Starter plan.

    Similarity to HubSpot
    86%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    LowLow: contacts upload from a .CSV file, and Agile CRM documents import from another CRM. Forms and templates do not transfer, so you rebuild them by hand.

    Same as HubSpot

    • Contacts, companies and deals, with custom fields
    • Email tracking and an email templates builder
    • Email campaigns, web forms and a landing page builder
    • Appointment scheduling, and a helpdesk for support requests

    What you lose

    • Two-way email integration (the CRM and the mailbox stay in step in both directions): from the paid Starter plan
    • Dashboards: the Free plan has Basic Reports only
    • Integrations: 1 plugin (a connector to another program) on the Free plan, where the HubSpot Marketplace lists more than 2,000 apps

    Switching from HubSpot to Agile CRM

    Agile CRM is the free plan to look at when HubSpot's 2-user limit is the problem. It takes 10 users for free, with the same ceiling of 1,000 contacts and companies. It scores the same 86% as Brevo. Ties are settled on the first paid price closest to HubSpot's $20, and Brevo's is closer.

    It also keeps more of HubSpot's toolbox than any other entry. Of the 18 HubSpot functions compared on this page, 13 are in Agile CRM's free plan. The plan includes 5,000 emails carrying Agile CRM's branding, and the pricing page does not say over which period.

    The gap is the mailbox. Two-way email integration starts on the Starter plan, so a team that works from a connected Gmail or Outlook inbox in HubSpot loses that habit. Marketing automation (emails that leave by themselves when a contact does something) waits on Starter too. Starter costs $9.99 per user per month billed yearly, or $8.99 on a two-year term. The pricing page shows no monthly-billed price, so paying means committing for a year at least. For 5 users that is $49.95 a month. Five HubSpot Starter seats cost $100.

    Choose it if
    You are 3 to 10 people with fewer than 1,000 contacts, and you use HubSpot's forms, campaigns and landing pages as much as its pipeline.
    Skip it if
    Your team logs its email from a connected inbox every day. That part is paid, and only on a yearly term.

    Verdict: Ten free users instead of 2 and the fullest free toolbox of the ten, with inbox sync kept for the paid plan.

    Visit agilecrm.com

  3. 3. Vtiger

    Free plan, exact limits

    Users
    10
    Records
    3,000
    Emails
    1,000/month
    Custom fields
    2 per module

    The catch: Two-way Gmail sync, email tracking alerts and the REST API start on One Growth.

    Similarity to HubSpot
    81%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    LowLow: Data Import is part of One Pilot. Count your records first, because the 3,000-record limit applies to what you import.

    Same as HubSpot

    • Contacts, deals and cases (Vtiger's word for support tickets)
    • Web-to-lead forms (website forms that create a contact) and 1 landing page
    • Email campaigns, with an email templates builder
    • Appointment pages, and an app for Android and iOS

    What you lose

    • Two-way Gmail sync and email tracking alerts: both from the paid One Growth plan
    • Live chat: a paid add-on, from One Growth
    • Custom fields: 2 per module on One Pilot

    Switching from HubSpot to Vtiger

    Vtiger One Pilot suits a team that wants more seats without giving up its marketing tools. It allows 10 users, five times HubSpot's 2. It stores 3,000 records, where HubSpot's free tools stop at 1,000 contacts. Several free CRM plans drop marketing, and this one keeps campaigns, forms and a landing page.

    The free plan holds back two things: email sync and room to customize. Two-way Gmail sync, email tracking alerts and the REST API (the door other software uses to read and write CRM data) all wait on One Growth. One Growth costs US$15 a user each month on monthly billing, and it stops at 15 users. Each module, meaning each type of record, gets only 2 custom fields on One Pilot. A team that added many custom properties in HubSpot cannot recreate them all.

    Choose it if
    You need forms, campaigns and a landing page for up to 10 people, and you cannot pay for seats.
    Skip it if
    Your email has to sync both ways with Gmail, or another program must reach the CRM through the API. Both start on One Growth, which costs US$75 a month for 5 users.

    Verdict: Ten users and 3,000 records for free with the marketing tools left in, and Gmail sync held back for the paid plan.

    Visit vtiger.com

  4. 4. EspoCRM

    Open source

    Free plan, exact limits

    Licence
    AGPLv3
    Hosting
    Self-hosted
    Per-user fee
    None
    Reports
    Paid extension, $395.00 per year

    The catch: Reports, workflows and the meeting scheduler are paid extensions, and the server is the team's to run.

    Similarity to HubSpot
    71%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    HighHigh: EspoCRM documents import from external sources, but you first install it on your own server. An official Docker image exists for that.

    Same as HubSpot

    • Accounts, contacts and opportunities (its name for deals) in a sales pipeline
    • Email sync that links messages to records, plus templates and mass email (one message sent to a whole list)
    • Web-to-lead forms
    • Cases for support requests

    What you lose

    • Website live chat, chatbots and landing pages: absent from the feature list
    • Reports: only with the paid Advanced Pack extension, $395.00 per year
    • A phone app: none documented on espocrm.com as of 12 November 2026

    Switching from HubSpot to EspoCRM

    EspoCRM removes the user limit by removing the vendor's bill. It is free software under the AGPLv3 licence, an open source licence, and it charges no per-user fees. The team installs it on its own server.

    The cost moves from licences to upkeep. Hosting, updates and backups become the team's job, and the server has a price that depends on the host chosen. An official Docker image (a ready-made package that sets up EspoCRM with its web server and database) shortens the installation.

    Reports, which HubSpot includes for free, are paid here. They come with the Advanced Pack extension, along with workflows (rules that run actions automatically), at $395.00 for a one-year licence per installation. The vendor also sells a hosted version for teams without a server, at $15.00 per user per month for at least 3 users. It is billed for 6 months or 1 year, not month by month, and the smallest bill comes to $45 a month.

    Choose it if
    Someone on your team can run a server, and the number of users is the reason HubSpot's free tools no longer fit.
    Skip it if
    You use live chat, chatbots or landing pages every day. None of them is in EspoCRM's feature list.

    Verdict: A free CRM without a user limit that keeps HubSpot's sales and email tools, for a team ready to run its own server.

    Visit espocrm.com

  5. 5. SuiteCRM

    Open source

    Free plan, exact limits

    Licence
    AGPL-3.0
    Hosting
    Self-hosted
    Software cost
    Free to download
    Per-user fee
    None

    The catch: The team manages updates and security, or pays for managed hosting, which requires Standard support: £1,560 per year in the vendor's example.

    Similarity to HubSpot
    70%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    HighHigh: the User Import Wizard is documented, but you first deploy SuiteCRM on your own servers or cloud provider.

    Same as HubSpot

    • Customer records with Calls, Meetings, Tasks and Notes
    • Email sent and received from a personal or shared inbox, with templates
    • Campaigns (newsletter, email) and web forms that create a lead or a contact
    • Cases, reports and dashboards

    What you lose

    • Meeting booking links, live chat and landing pages: absent from the user guide
    • Email tracking: documented for campaigns only, not for one-to-one emails
    • A phone app: none documented on suitecrm.com as of 12 November 2026

    Switching from HubSpot to SuiteCRM

    SuiteCRM is the open source entry where reports and dashboards are part of the product, not a paid extension. The software is free to download and has no per-user licensing fees. It runs on the team's own servers or cloud provider.

    The price is the upkeep, and the vendor says so: a team that hosts SuiteCRM manages updates and security itself. SuiteCRM's site describes opportunities and pipeline charts, not a board where a deal is dragged from one stage to the next.

    A team without a server can pay the vendor to host the software. Managed hosting is listed from £50 a month, and Standard support is required with it. The vendor's own example adds up to £1,560 a year: £600 of hosting and £960 of support. In that example the bill is £130 a month whatever the number of users, so the cost per user falls as the team grows.

    Choose it if
    Your user count grows faster than your budget, and you have a technical person to run the installation.
    Skip it if
    Nobody on your team can maintain a server, and £1,560 a year for hosting and support is too much.

    Verdict: Open source with no per-user fee and reports included, in exchange for a server to maintain or £1,560 a year to have it hosted.

    Visit suitecrm.com

  6. 6. Zoho CRM

    Free plan, exact limits

    Users
    3
    Records
    5,000
    File storage
    1GB
    Email templates
    10

    The catch: Email integration, mass email, custom fields and dashboards start on the Standard plan.

    Similarity to HubSpot
    67%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    LowLow: records import from a spreadsheet or another CRM, 1,000 records per batch on the Free edition. A full list of 5,000 records takes you five batches.

    Same as HubSpot

    • Leads, contacts, accounts (its word for companies) and deals, with a kanban view of deals (cards moved between columns)
    • Tasks, meetings and calls
    • Web forms, 1 per module
    • A mobile app, and an API limited to 5,000 credits (units used up by requests from other programs)

    What you lose

    • Email integration with Gmail or Outlook: from the paid Standard plan
    • Custom fields: none on the Free edition
    • Dashboards: the Free edition has standard reports only

    Switching from HubSpot to Zoho CRM

    Zoho CRM's Free edition (Zoho's word for a plan) answers one precise need: slightly more room than HubSpot's free tools. It allows 3 users and 5,000 records. The records cover all modules (its word for types of record), so contacts, companies and deals share that allowance.

    The Free edition stores 10 email templates, where HubSpot's free tools allow 3. Almost everything else around the record is missing: email integration, mass email, custom fields and dashboards, which HubSpot's free tools all include.

    Those functions start on the Standard plan at US$20 per user per month, billed monthly. For 3 users that is US$60 a month, the list price of 3 HubSpot Starter seats. Moving to Zoho CRM saves money only while the Free edition is enough. Zoho states that it will never force a team onto a paid edition.

    Choose it if
    A third user, or a list between 1,000 and 5,000 records, is the only thing you miss on HubSpot's free tools.
    Skip it if
    You send and track email from the CRM. That starts on Standard, at the same list price as HubSpot Starter.

    Verdict: Three users and 5,000 records for free, with email, custom fields and dashboards kept for a plan priced like HubSpot Starter.

    Visit zoho.com

  7. 7. Bitrix24

    Free plan, exact limits

    Users
    Unlimited per the FAQ; "1–2 users" on the plan card
    Contacts
    1,000
    Storage
    5 GB
    Pipelines
    1

    The catch: Email integration, CRM forms and the export of contacts to CSV start on the Basic plan.

    Similarity to HubSpot
    64%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    LowLow: CSV import and migration from another CRM are in the Free plan. Getting your contacts back out to CSV needs the Basic plan.

    Same as HubSpot

    • Contacts and deals in 1 pipeline, with custom fields
    • Tasks, with a kanban view
    • Website live chat
    • A mobile app for iOS and Android

    What you lose

    • Email integration: from the paid Basic plan
    • CRM forms (Bitrix24's web forms): from Basic
    • Export of contacts to CSV: from Basic, so leaving with a contact file is not free

    Switching from HubSpot to Bitrix24

    Bitrix24's Free plan wraps a basic CRM in team tools: tasks, shared calendars, chat, website live chat and 5 GB of storage. The CRM part covers deals and contacts in 1 pipeline, with the same ceiling of 1,000 contacts as HubSpot's free tools.

    The number of free users is unclear: the plan card reads "100% free for 1–2 users", while the FAQ and the plan comparison say unlimited. A team larger than 2 needs that point confirmed before it moves.

    Email integration, CRM forms and the export of contacts to CSV all start on the Basic plan. Basic is priced per organization, not per user: US$69 a month, billed monthly, with 5 users included. A team of 5 pays less than the $100 of 5 HubSpot Starter seats. A team of 2 pays more than the $40 of 2 seats.

    Choose it if
    Live chat and shared task management matter more to you than email inside the CRM.
    Skip it if
    You want to be able to leave for free. Exporting your contacts to CSV requires Basic, at US$69 a month.

    Verdict: A free CRM inside a set of team tools, with a flat price per organization afterwards and a paid exit for contacts.

    Visit bitrix24.com

  8. 8. Odoo CRM

    Free plan, exact limits

    Users
    Unlimited
    Apps
    1
    Hosting
    Odoo Online
    Duration
    Forever

    The catch: Installing an additional app moves the database to the paid Standard plan; installing Studio moves it to Custom.

    Similarity to HubSpot
    60%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    MediumMedium: the CRM page lists lead import, but the import procedure itself could not be read. Test it with a small file first.

    Same as HubSpot

    • An address book of customers and contacts, shared by the sales team
    • A drag-and-drop opportunity pipeline
    • Activities and calls scheduled on each opportunity
    • Predefined dashboards, and custom ones

    What you lose

    • Forms, email marketing and live chat: separate Odoo apps, and the free plan covers 1 app
    • Custom fields: they need Odoo Studio, another app
    • Email open tracking: not documented on the CRM feature page as of 12 November 2026

    Switching from HubSpot to Odoo CRM

    Odoo's free plan has no user limit and one hard rule, which is one app. One App Free gives the CRM app to unlimited users, forever, hosted by the vendor on Odoo Online. That removes HubSpot's 2-user limit at any team size.

    Everything else HubSpot bundles is a different Odoo app: forms, email marketing, live chat, support tickets. Installing a second app moves the whole account (Odoo calls it a database) to the Standard plan, and every user is then billed. Standard is listed at US$38.90 per user per month on monthly billing. Five users then cost US$194.50 a month, where 5 HubSpot Starter seats cost $100.

    Odoo is therefore free as a pipeline and costly as a HubSpot replacement. Only 5 of the 18 HubSpot functions compared on this page are fully inside the free app. Adding Odoo Studio, the app that creates custom fields, moves the database to another paid plan, called Custom.

    Choose it if
    You have many users who need one shared pipeline and nothing else.
    Skip it if
    Your forms, campaigns or chat have to stay in the same tool for free. The second app puts you on a plan billed per user.

    Verdict: Unlimited free users on one CRM app, and a per-user bill from the second app.

    Visit odoo.com

  9. 9. Capsule

    Free plan, exact limits

    Users
    2
    Contacts
    250
    Custom fields
    5
    Sales pipelines
    1

    The catch: Email templates start on Starter and automatic email sync on Growth.

    Similarity to HubSpot
    54%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    LowLow: contacts and opportunities import into Capsule. The 250-contact limit of the Free plan applies to what you import.

    Same as HubSpot

    • Contacts and 1 sales pipeline
    • Tasks, with custom task categories
    • A mobile app for iOS and Android
    • API access

    What you lose

    • Contacts: 250 on the Free plan, a quarter of the 1,000 on HubSpot's free tools
    • Email templates: from the paid Starter plan
    • Marketing email, live chat and ticketing: absent from the plan cards and the features page

    Switching from HubSpot to Capsule

    Capsule's Free plan gives no extra room. It allows the same 2 users as HubSpot's free tools, and 250 contacts where HubSpot allows 1,000. What it offers is a narrow tool centred on the pipeline.

    Capsule stays out of marketing. Campaigns, live chat and ticketing are not among its listed features, so a team that relies on HubSpot's forms and emails needs a second tool for them.

    The paid path costs slightly more than HubSpot's. Starter is $22 per user per month on monthly billing, $2 more than a HubSpot Starter seat.

    Choose it if
    You are one or two people with fewer than 250 contacts, and you only want a pipeline without marketing tools around it.
    Skip it if
    Your list is already near HubSpot's 1,000 contacts. Capsule's free ceiling is four times lower.

    Verdict: The same 2 users as HubSpot's free tools and 250 contacts instead of 1,000, for a team that wants a pipeline and little else.

    Visit capsulecrm.com

  10. 10. Twenty

    Open source

    Free plan, exact limits

    Licence
    AGPLv3 (mostly)
    Hosting
    Self-hosted, Docker Compose
    Workspaces
    Up to 5
    Support
    Community

    The catch: Email campaigns are in beta and enabled on request; web forms and email templates are not in the key features list.

    Similarity to HubSpot
    53%
    Paid plans from
    Free±$0/mo · same as HubSpot Free
    Migration effort
    HighHigh: import from CSV files or through the API is documented, after you install Twenty with Docker Compose on your own infrastructure.

    Same as HubSpot

    • People, companies and opportunities, shown as tables or kanban boards
    • Custom objects (record types a team creates itself) and custom fields
    • Email and calendar sync with Google Workspace and Microsoft 365
    • Dashboards, and an API

    What you lose

    • Web forms, landing pages, live chat and ticketing: absent from the key features list
    • Meeting booking links: events are created from a record, with no public booking page
    • Email campaigns: in beta, switched on by request to the vendor

    Switching from HubSpot to Twenty

    Twenty is chosen for its data model, not for its likeness to HubSpot, where it comes tenth. It is an open source CRM, mostly under the AGPLv3 licence, and self-hosting its open source core is free. The free offer is for one team on its own servers, with community support, meaning help from other users.

    Custom objects are built in. A team creates its own record types and adds custom fields to them. Google Workspace and Microsoft 365 mailboxes and calendars connect, which five of the free cloud plans keep for a paid tier.

    Twenty replaces the sales database, not the marketing suite. Installation runs through Docker Compose, a tool that starts the whole program on a server with a single command. A team that prefers not to run a server can rent the hosted version, Cloud Pro, at $9 per user per month billed yearly.

    Choose it if
    You want a sales database you can reshape and control, and someone on your team already runs Docker (the tool used to install it).
    Skip it if
    Your leads arrive through HubSpot forms and your newsletters leave from HubSpot. Twenty has neither ready.

    Verdict: A self-hosted sales database with custom record types, and none of HubSpot's marketing tools.

    Visit twenty.com

Free plan limits compared

Free plan limits of the 10 alternatives, with HubSpot Free as the reference row
ToolMatchFree usersFree recordsNotable limitFirst paid tier
01Brevo86%Single userUp to 100K contacts50 open deals, 1 pipeline$27.92/mo with 1 seat (Sales Essentials, yearly billing)
02Agile CRM86%101,000 contacts and companies2-way email integration from Starter$9.99/user/mo billed yearly
03Vtiger81%103,000 records2-way Gmail sync from One GrowthUS$15/user/mo billed monthly
04EspoCRM71%No per-user feeSelf-hostedReports in a paid extension$15.00/user/mo (cloud, minimum 3 users, billed for 6 months or 1 year)
05SuiteCRM70%No per-user feeSelf-hostedTeam manages updates and security£1,560/yr (managed hosting with the required Standard support, vendor example)
06Zoho CRM67%35,000 recordsNo email integrationUS$20/user/mo billed monthly
07Bitrix2464%Unlimited (FAQ and plan comparison); "1–2 users" (plan card)1,000 contactsContact export to CSV from BasicUS$69/mo for 5 users, billed monthly
08Odoo CRM60%UnlimitedNot stated1 appUS$38.90/user/mo billed monthly
09Capsule54%2250 contactsEmail templates from Starter$22/user/mo billed monthly
10Twenty53%No per-user feeSelf-hostedEmail campaigns in beta$9/user/mo billed yearly (cloud)
REFHubSpot Free100%21,000 contact and company recordsHubSpot branding on email, chat and pages$20/seat/mo (Starter, list price)

Limits read on vendor pricing pages on 12 November 2026. The billing term is the one each vendor prints: Agile CRM and Twenty show yearly-billed prices, EspoCRM Cloud is billed for 6 months or 1 year, Brevo's figure is the yearly-billing view.

When free stops being enough: upgrade costs

Outgrowing a free plan costs between nothing and US$389 a month for 10 users, depending on the tool. Each line multiplies the first paid tier by the number of users, in the vendor's currency. The billing term is in the second column, because several vendors only show yearly prices.

The three self-hosted tools stay free at any team size. The figures on their lines are the vendor's hosted offer, for teams that do not want a server. Brevo cannot be computed: the price of its extra sales users is not on its pricing page.

Cost of the first paid tier at 3, 5 and 10 users
ToolFirst paid tier3 users5 users10 users
01BrevoSales Essentials, $27.92/mo with 1 seat (yearly billing)Not computableNot computableNot computable
02Agile CRMStarter, $9.99/user/mo billed yearlyFree plan covers 10 usersFree plan covers 10 usersFree plan covers 10 users
03VtigerOne Growth, US$15/user/mo billed monthlyUS$45/moUS$75/moUS$150/mo
04EspoCRMCloud Basic, $15.00/user/mo, billed for 6 months or 1 year$45/mo$75/mo$150/mo
05SuiteCRMManaged hosting with Standard support, flat£1,560/yr£1,560/yr£1,560/yr
06Zoho CRMStandard, US$20/user/mo billed monthlyUS$60/moUS$100/moUS$200/mo
07Bitrix24Basic, US$69/mo for 5 users, billed monthlyUS$69/moUS$69/moUS$144/mo (Standard, 50 users)
08Odoo CRMStandard, US$38.90/user/mo billed monthlyUS$116.70/moUS$194.50/moUS$389.00/mo
09CapsuleStarter, $22/user/mo billed monthly$66/mo$110/mo$220/mo
10TwentyCloud Pro, $9/user/mo billed yearly$27/mo$45/mo$90/mo
REFHubSpot StarterStarter, $20/seat/mo (list price)$60/mo$100/mo$200/mo

Agile CRM: the free plan already covers 10 users; Starter is $9.99 per user per month billed yearly, $8.99 on a two-year term. Brevo: sales users beyond the included seat are an add-on whose price is not on the pricing page. Vtiger: One Pilot already covers 10 users at no charge, and One Growth is capped at 15 users. SuiteCRM: £1,560 per year is the vendor's example (£600 hosting + £960 Standard Support), with no per-user fee. Odoo: a 12-month discount for initial users is displayed next to the US$38.90 price.

How to move from HubSpot Free

Leaving HubSpot Free costs nothing: HubSpot documents record export for all products and plans, the Free plan included. The six steps below follow that documentation. The main trap is the activity history, which a standard export leaves behind.

  1. Check that you can export

    You need export permission on the account before anything else: HubSpot states that export permissions are required to export records. If you did not create the account yourself, ask its administrator for that permission first.

  2. Export one object at a time

    HubSpot exports by object, its word for a type of record: contacts, companies, deals, tickets. Open the All records view of each object, then click Export.

  3. Ask for all properties, not the default

    In the export dialog, choose CSV, XLSX or XLS. Agile CRM, Bitrix24 and Twenty name CSV for their import, so it is a safe choice. Then change the default setting. By default HubSpot includes only the properties and associations of your current view. Pick "All properties and associations on records" to get the full record. Associations are the links between records, such as the company a contact belongs to.

  4. Download the files within 30 days

    HubSpot emails you a download link to the export file, and the link expires after 30 days. Download each file as soon as it arrives and keep a copy. The quota is wide: up to 300 exports in a rolling 24-hour window.

  5. Save the activity history separately

    Your calls and notes are not in the export file. A record export holds property values and associations only. HubSpot lists three routes for activities: exporting an individual contact's data, exporting certain activity reports, or the engagements API (a technical access meant for developers). On a small account, pick the contacts whose history you need and export them one by one.

  6. Import the files, then rebuild what does not travel

    Load the files with the new tool's own import. Zoho CRM takes a spreadsheet and Agile CRM a .CSV upload. SuiteCRM has its User Import Wizard and Twenty reads CSV files. Check the ceiling first: with 1,000 HubSpot contacts, an import into Capsule's Free plan is limited to 250. Your forms, email templates, meetings link and chat widget have no export file. Recreate them by hand in the new tool before you stop using HubSpot.

FAQ

Is there a free CRM that does everything HubSpot Free does?

No. None of the ten includes all 18 HubSpot functions compared on this page. Brevo and Agile CRM come closest. Brevo is limited to one user, and Agile CRM charges for the inbox connection. If you are inside HubSpot's limits of 2 users and 1,000 contacts, staying is the fuller choice at the same price of zero.

Which free HubSpot alternative fits a team of 5?

Agile CRM and Vtiger both take 10 users for free. Choose Agile CRM if you stay under 1,000 contacts and want landing pages and email tracking. Choose Vtiger if you have up to 3,000 records. In both cases the two-way sync with your mailbox becomes a paid option. If you can run a server, EspoCRM and SuiteCRM have no per-user fee and include email sync.

Is Vtiger's open source edition the same as its free plan?

No. Vtiger also publishes an open source edition, under a licence based on the Mozilla Public License. The vendor's own comparison shows that edition without mobile apps, email marketing or appointment scheduling. The free plan ranked on this page is One Pilot, the cloud edition.

Do free CRM plans include marketing email?

Three of the seven free cloud plans do. Brevo's Free plan sends 300 emails a day, Vtiger One Pilot 1,000 emails a month. Agile CRM's free plan includes 5,000 branded emails. HubSpot's own free tools include 2,000 sends a month.

Why are Freshsales, monday CRM and Streak not in this list?

None of them showed a free CRM plan on its pricing page on 12 November 2026. Freshsales offers a 21-day trial, then plans from $9 per user per month billed annually. monday CRM's first plan is Basic, shown with a "Try for free" button and no free plan beside it. Streak's free tier covers email tools, and its CRM starts on the Pro plan. ClickUp and Krayin were compared with the same method and came 11th and 12th.

How is the similarity to HubSpot calculated?

The comparison lists 18 things HubSpot's CRM does, from contact records to the public API. The four that carry most daily work count three times as much as the minor ones: records, the pipeline, the inbox connection and marketing email. A function earns a full point when it is in the alternative's free plan or free edition. It earns half a point when it exists only on a paid plan, as a paid extension or in a separate product. It earns nothing when it is absent or could not be confirmed on the vendor's site. The percentage is the share of the possible points that the free plan collects.